Main concept

動詞の語尾につくことで、柔らかな印象と優しいイメージを連想させる形容動詞の「～やか」の造語がブランド名の由来。

YArKAを装飾する事により内面も外見も、「美しく・可憐で・良質」な男女を目指す。

デザイナーの創造/自由/直感などの開放的な思考を概括・客観視し具現化。

限定思考を嫌い、枠にとらわれない作品やプロダクトを展開。


The brand name is derived from the coined word [-やか(-yaka)], an adjective verb that is associated with a soft impression and a gentle image by adding it to the end of the verb.
By decorating YArKA, we aim to be men and women who are "beautiful, pretty, and of good quality" both inside and out.
Outline, objectively and embody open thinking such as designer's creation / freedom / intuition.
We hate limited thinking and develop unconventional works and products.